SOUTHFIELD - Marlene Arida wanted to surprise her son Chuck with a memento he has spent years searching for in vain - a poster of the 1958 movie "Auntie Mame" starring Rosalind Russell. So she called The Print Gallery for help. "Within a short time, I think two weeks they found it, "Marlene Arida said. "They found a place that had the original plate and they printed it for him."

A dedication to supplying printed artwork to customers by shop owner Diane DeCillis has taken The Print Gallery from a 950-square foot space 25 years ago to 13 employees and 5,000 square feet today. The store on Northwestern Highway in Southfield sells reproductions, posters, gifts, and other collectibles along with framing and matting services.

"They seem to go the extra mile," Marlene Arida said. "They always have what we need. If they don't they will look for it and get it for us."

The Print Gallery has helped customer Keith Famie frame some souvenirs from his stint on "Survivor" and Eminem's producers display gold records and other memoribilia, DeCillis said.

Finding reproductions of famous paintings and other posters at shops in Washington, D.C., and Italy in the late 1970s started DeCillis thinking about opening a print gallery in the Detroit area.

"I started with nothing in a market that wasn't there," she said about the original space, "I wanted there to be a place where you could find any print or poster you could think of because there wasn't any of that around."

She added frames when she realized customers wanted that service. Sculpture, gifts and other items soon rounded out the mix.

At The Print Gallery, framing accounts for about 40 percent of the business, DeCillis said, with prints bringing in 35 percent and gifts the remaining 25 percent.